Intelligence for PR & Marketing: reputation management, data collection automation, blogger and media verification

During four dense lessons, we will teach you:

• optimize information search
• systematize information arrays about your own brand or competitors
• prevent possible reputational risks
• avoid cooperation with bloggers, media, and opinion leaders who have questionable projects or connections

Program:

• Basics of open source search: rules for searching and analyzing information, verifying information and the basics of fact-checking, searching for deleted and hidden information, saving findings.
• Analysis of marketing indicators using OSINT methods: OSINT methods for searching for advertising campaign indicators, monitoring publications and the media, using neural networks in OSINT, data visualization, and tools.
• HUMINT and social engineering: determining motivation for communication, creating a cover story, establishing contact and weak points for gaining trust, analysis of unsuccessful cases.
• Analysis of own projects.

When registering two or more participants from the same company, we offer a 20% discount.

For military personnel, upon confirmation of identity, a 30% discount is available.